.what we think

Why does one need creative thought?

Normally because we have a problem to solve. As a marketing agency, it’s when the client sets us that challenge.

The 5 stages of thring thinking

.stage one

is being set the brief. It is then our responsibility to find out as much information as possible from the client.

.stage two

is sharing the brief with our agency colleagues. They may ask questions that the account handler didn’t ask, so we go back to the client to fill in these gaps and then we all become very knowledgeable about the subject!.

.stage three

is when we all come back and share our thoughts and ideas. The group leader has the consummate skill to bring it all together and create the ultimate client proposal. It is very rare, in our experience, that we don’t achieve this.

.stage four

is then presenting to you what we believe is the right response to your brief. We will support this with visuals, which help us communicate our proposal.

.stage five

is when the client agrees to our proposal and we go away and work properly on implementing the agreed solution. We like that bit! It’s as simple as that. We have been doing it for 25 years, so we should know what we’re doing.